Category Archives: Email Marketing

Conferences, Chats, Mentions, and a New Job, too!

It’s been a busy few weeks and I’m about to get even more busy! I’m looking forward to new challenges ahead!

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Testing, Testing, One, Two, Three… #SMchat Topic for 05/12/10

Testing of marketing campaigns was a prevalent theme at the MarketingProfs B2B Forum (MPB2B) and hopefully this theme will continue during #SMchat.

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Location, Location, Location!

I’m in Boston speaking at the MarketingProfs B2B Forum, which is a beautiful city for a conference although Boston has had some water problems in the past few days. (Can you say ‘massive water main break?’ See my post on the3six5.com for more details.) It struck me as a great location, being a quick train [...]

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Don’t Put All of Your Eggs In One Basket

In marketing, as in life, it is best to diversify your interests. Testing multiple marketing channels to see what works for you is the best strategy.

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2010 Internet Marketing Olympics Dream Team

Here is my list of internet marketing “Olympians” who I would want on my dream team of gold-medal champions – who did I miss, who would you pick and why?

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Happy Holidays, Season’s Greetings, or Merry Christmas?

How do you wish your customers happy holidays? Are you specific: Merry Christmas, Happy Kwanzaa, Happy Hanukkah? Or generic: Season’s Greetings, Happy Holidays?

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Top 5 Tips from a Webinar Connoisseur

I LOVE webinars!!! I consider myself a “webinar connoisseur” because I view several webinars each week, either live or recorded. The insights that I get from these web conferences are unique and extraordinary knowledge that I can obtain in few other places. Here’s how you can make sure your webinar meets my high standards!

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Did You Wish Everyone A Happy Halloween?

Happy Halloween from Sharon Mostyn. Did you wish your email subscribers a Happy Halloween?

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The Right Message, to the Right Person, at the Right Time.

This post uses a message from a school as an example of how having the right message, to the right person, at the right time can generate goodwill toward the sender.

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