Category Archives: General Updates

Who Can Turn Down A Double Dare?

Who Can Turn Down A Double Dare? Certainly not me…even when I have to stay up almost to midnight to get it posted! Here’s what I’ve done in the 1st half of 2010 and what I plan to accomplish for the rest of the year!

Posted in General Updates | Tagged , , | 4 Comments

Does Your Corporate Strategy Include Social Media?

The 6/2/10 #SMchat is all about social media and corporate strategy. A recent infographic shows how social media is changing business and presents a lot of questions on how to incorporate social media into your strategic planning.

Also posted in Marketing, Social Media, Twitter Chats | Tagged , , , , | 5 Comments

Testing, Testing, One, Two, Three… #SMchat Topic for 05/12/10

Testing of marketing campaigns was a prevalent theme at the MarketingProfs B2B Forum (MPB2B) and hopefully this theme will continue during #SMchat.

Also posted in Email Marketing, Marketing, Twitter Chats, Web Analytics | Tagged , , , , , , , | 3 Comments

Location, Location, Location!

I’m in Boston speaking at the MarketingProfs B2B Forum, which is a beautiful city for a conference although Boston has had some water problems in the past few days. (Can you say ‘massive water main break?’ See my post on the3six5.com for more details.) It struck me as a great location, being a quick train [...]

Also posted in Email Marketing, Marketing, Motherhood, Web Analytics | Tagged , , , , , , , , | 1 Comment

Marketing and Web Analytics – #SMchat 4/21/10

The 4/21/10 #SMchat topic will be marketing and analytics. I’ll be moderating so I thought you would like to know the questions in advance.

Also posted in Marketing, Twitter Chats, Web Analytics | Tagged , , , , , , , , , | 3 Comments

Don’t Put All of Your Eggs In One Basket

In marketing, as in life, it is best to diversify your interests. Testing multiple marketing channels to see what works for you is the best strategy.

Also posted in Affiliate Marketing, DRTV, Email Marketing, Marketing, Social Media | Tagged , , , , , , , , , , , , , , , | 3 Comments

Twitter Chats – Fantastic for Insights and Visibility

Twitter chats let you connect with people who are interested in the same things to share insights and information. It doesn’t hurt to get your name out there, either…

Also posted in Marketing, Social Media, Twitter Chats | Tagged , , , , , , , , , , , , , , , , | 5 Comments

Jack of All Trades or Master of One? #SMChat – My First Twitter Chat As Moderator

I was thrilled to be asked to moderate and provide strategy for Marketing topics on #SMChat. Please join us Wednesdays from 1-2:30P ET!

Also posted in Marketing, Social Media, Twitter Chats | Tagged , , , , , , , , , | 4 Comments

2010 Internet Marketing Olympics Dream Team

Here is my list of internet marketing “Olympians” who I would want on my dream team of gold-medal champions – who did I miss, who would you pick and why?

Also posted in Affiliate Marketing, Email Marketing, Marketing, Social Media | Tagged , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , | 21 Comments

Putting The Social Back In Social Media

Being good at social media online doesn’t guarantee that someone is likable in person. Keep your personal brand consistent online and off to collect and retain friends.

Also posted in Marketing, Social Media, Twitter Chats | Tagged , , , , , , , | 21 Comments