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Category Archives: Marketing
Putting The Social Back In Social Media
Being good at social media online doesn't guarantee that someone is likable in person. Keep your personal brand consistent online and off to collect and retain friends.
Also posted in General Updates, Social Media Tagged #BlogChat, #JournChat, Affiliate Summit West 2010, Arlene Wszalek, Curt Smith, Tears for Fears, Twitter celebrities, Twitter snob 21 Comments
Top 12 Twitter Chats by Day – What are your Favorites?
Here are some interesting marketing, public relations, and social media chats on Twitter. Check them out, let me know what you think, and share your favorites!
Also posted in Social Media Tagged #BlogChat, #BrandChat, #EventProfs, #IMCChat, #JournChat, #KaizenBlog, #MrktChat, #PR20Chat, #SmallBizChat, #SMBiz, #SMChat, #SocialMedia, Beth Harte, chat, Conversation Agent, ConversationAge, Mack Collier, Marketing, Marketing Profs, PRSarahEvans.com, public relations, Sarah Evans, Social Media, The Viral Garden, Twitter, Valeria Maltoni 17 Comments
The Luckiest Girl In Vegas!
Starting with getting a free ticket to Affiliate Summit West 2010 and ending with dinner with both old and new friends, this conference was a very lucky event.
Also posted in Affiliate Marketing, General Updates Tagged Affiliate Marketing, Affiliate Summit, Affiliate Summit East 2010, Affiliate Summit West 2010, BowlingShirt.com, Brian Littleton, buy.at, GTO Management, Jason Rubacky, Jen Goode, Karen Garcia, National Breast Cancer Foundation, Pinnacle Awards, ShareASale, Team Loxly Marketing, Things From Another World 6 Comments
Affiliate Summit West 2010 – Here I Come!
Affiliate Summit West 2010 is not to be missed if you're interested in Affiliate Marketing! You'll find info on Affiliate Summit and sample affiliate links.
New Year’s Eve Customer Service Done Right
What could have been a word-of-mouth marketing nightmare at Will O' The Wisp was handled in the best possible manner and made me a believer and brand advocate!
Also posted in General Updates Tagged customer service, New Year's Eve 2009, Will O' The Wisp, willothewisp.com, word of mouth marketing 1 Comment
Happy Holidays, Season’s Greetings, or Merry Christmas?
How do you wish your customers happy holidays? Are you specific: Merry Christmas, Happy Kwanzaa, Happy Hanukkah? Or generic: Season's Greetings, Happy Holidays?
Also posted in Email Marketing, General Updates Tagged Christmas, email, Hanukkah, Happy Holidays, holiday emails, holiday greetings, Kwanzaa, Merry Christmas, Santa Claus, Season's Greetings, Winter Solstice Leave a comment
Almost Nuts About Southwest Airlines?
Marketing lessons learned from an almost satisfying customer service lesson with Southwest Airlines.
Also posted in General Updates, Social Media Tagged @SouthwestAir, Facebook, Facebook Fan Page, nuts, Southwest, Southwest Airlines, Twitter 3 Comments
Cyber Monday Mayhem: Bigger Is Not Always Better
Bigger is not always better when it comes to swollen lips, online shopping traffic, or landing page content. Sometimes less really is more.
Also posted in Medical Mayhem Tagged Black Friday, Coremetrics, Coremetrics Benchmark, Cyber Monday, Landing Page Optimization, Less is More, SiteTuners.com, Tim Ash 1 Comment
Quit Following Me!
The number of followers shouldn't be used as a social media measure of success or key performance indicator (KPI). Social media followers are only worth the input they bring to the conversation.
Also posted in General Updates, Social Media Tagged Albert Camus, Facebook friends, friends, friendship, key performance indicator, KPI, LinkedIn contacts, measure of success, Social Media, Twitter followers 7 Comments
2010 Internet Marketing Olympics Dream Team